{"id":4428,"date":"2016-10-19T17:02:47","date_gmt":"2016-10-19T15:02:47","guid":{"rendered":"http:\/\/slo5.net\/wordpress\/?p=4428"},"modified":"2016-10-19T17:02:47","modified_gmt":"2016-10-19T15:02:47","slug":"fructal-nadaljuje-z-osvajanjem-novih-trgov","status":"publish","type":"post","link":"https:\/\/areafilm.si\/wordpress\/fructal-nadaljuje-z-osvajanjem-novih-trgov\/","title":{"rendered":"Fructal nadaljuje z osvajanjem novih trgov"},"content":{"rendered":"<p>Dru\u017eba Fructal se ponovno predstavlja na najve\u010djem\u00a0mednarodnem sejmu prehrambene industrije SIAL 2016, ki poteka v Parizu od 16.10.\u00a0do 20.10.2016. \u2013 Z nastopom na sejmu \u017eeli Fructal utrditi svoj polo\u017eaj na tujih trgih,\u00a0kamor je uspe\u0161no vstopil po predstavitvi na SIAL-u 2014 in vstopiti na nova tr\u017ei\u0161\u010da. \u2013\u00a0Frutabela, ki so jo v Fructalu razvili skupaj s Koleasrsko zvezo Slovenije med\u00a0nominiranci za posebno nagrado za svetovno inovacijo.\u00a0Po uspe\u0161ni predstavitvi na SIAL-u predlansko leto, so v Fructalu za\u010deli ambiciozno pot\u00a0ekspanzije poslovanja na Kitajsko, Bli\u017enji in Srednji vzhod ter v dr\u017eave ju\u017ene Afrike. Z\u00a0namenom utrditve svojega polo\u017eaja na teh trgih, kakor tudi osvajanja novih trgov, se\u00a0Fructal tudi letos predstavlja na sejmu SIAL, ki te dni poteka v Parizu. Gre za najve\u010dji\u00a0mednarodni sejem prehrabene industrije, kjer se letos predstavlja 7.000 razstavljalcev iz\u00a0ve\u010d kot 100 dr\u017eav.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-4430\" src=\"http:\/\/slo5.net\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2-840x480.jpg\" alt=\"sial2\" width=\"640\" height=\"366\" \/><\/p>\n<p>Dru\u017eba Fructal je &#8211; skupaj s Skupino Nectar &#8211; predstavila ves svoj asortiman na\u00a0inovativnem in atraktivnem predstavitvenem prostoru v izmeri 124 m2. V skladu s trendi\u00a0v prehambeni industriji je letos poudarek na predstavitvi bio izdelkov. Inovativnost\u00a0Fructalovih izdelkov pa so prepoznali tudi ocenjevalci \u201cSIAL innovation awards\u201d, saj je\u00a0bila Frutabela, ki jo je lani Fructal razvil skupaj s Kolesarsko zvezo Slovenije in je zaradi\u00a0svoje sestave namenjena rekreativnim \u0161portnikom in vsem, ki aktivno pre\u017eivljajo prosti\u00a0\u010das, nominirana za nagrado v kategoriji svetovnih inovacij na podro\u010dju prehrane.\u00a0Ob tem je Goran Medi\u0107, direktor Fructala poudaril: \u201cNastop na sejmu SIAL predlansko\u00a0leto se nam je zelo obrestoval, saj smo navezali stike s \u0161tevilnimi poslovnimi partnerji na\u00a0takrat za nas novih trgih v tujini. Kot primer lahko navedem Fructalov vstop na zahteven\u00a0in specifi\u010den kitajski trg, ki je posledica na\u0161ega nastopa na sejmu SIAL v letu 2014. Z\u00a0leto\u0161njim nastopom na sejmu \u017eelimo utrditi na\u0161 polo\u017eaj na trgih, kjer \u017ee nastopamo,\u00a0ra\u010dunamo pa tudi na to, da se nam odprejo vrata na nova tr\u017ei\u0161\u010da, npr. v Savdsko Arabijo\u00a0oz. Indijo.\u201d\u00a0Fructal sicer ustvari 60% prihodkov na doma\u010dem trgu in 40% na tujih trgih. Svoje izdelke\u00a0izva\u017eajo na okoli 40 trgov; dr\u017eave Evropske unije in jugovzhodne Evrope sta njihovi\u00a0najve\u010dji izvozni podro\u010dji, sledijo pa \u0161e dr\u017eave severne Afrike, dr\u017eave Bli\u017enjega in\u00a0Srednjega vzhoda ter Kitajska. V lasnkem letu so bele\u017eili rast prihodkov iz naslova izvoza,\u00a0enak trend pri\u010dakujejo tudi letos.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dru\u017eba Fructal se ponovno predstavlja na najve\u010djem\u00a0mednarodnem sejmu prehrambene industrije SIAL 2016, ki poteka v&#8230;<\/p>\n","protected":false},"author":4,"featured_media":4430,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"class_list":["post-4428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-goriska"],"featured_image_urls":{"full":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2.jpg",960,1280,false],"thumbnail":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2-500x280.jpg",500,280,true],"medium":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2-600x365.jpg",600,365,true],"medium_large":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2-768x1024.jpg",640,853,true],"large":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2-840x480.jpg",640,366,true],"1536x1536":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2.jpg",960,1280,false],"2048x2048":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2.jpg",960,1280,false],"covernews-featured":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2.jpg",960,1280,false],"covernews-medium":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2.jpg",255,340,false],"woocommerce_thumbnail":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2-300x300.jpg",300,300,true],"woocommerce_single":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2-600x800.jpg",600,800,true],"woocommerce_gallery_thumbnail":["https:\/\/areafilm.si\/wordpress\/wp-content\/uploads\/2016\/10\/SIAL2-100x100.jpg",100,100,true]},"author_info":{"info":["Uredni\u0161tvo Primorski Utrip"]},"category_info":"<a href=\"https:\/\/areafilm.si\/wordpress\/category\/goriska\/\" rel=\"category tag\">Gori\u0161ka<\/a>","tag_info":"Gori\u0161ka","comment_count":"0","_links":{"self":[{"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/posts\/4428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/comments?post=4428"}],"version-history":[{"count":2,"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/posts\/4428\/revisions"}],"predecessor-version":[{"id":4432,"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/posts\/4428\/revisions\/4432"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/media\/4430"}],"wp:attachment":[{"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/media?parent=4428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/categories?post=4428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/areafilm.si\/wordpress\/wp-json\/wp\/v2\/tags?post=4428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}